Pitaya Foods and a Superfruit with Superpowers


If a kiwi and beet had a baby, it would be a dragon fruit.  This is how Chuck Casano, Founder…

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Tropical Mist: Protecting the Planet One Pint At a Time


Here at Pure, we’re on a mission to not only build a reverence for beer as an agricultural product, but…

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A Wet Hop Story: From Bine to Brew


HOP HARVEST SEASON IS HERE The leaves on the trees begin to change from green to fiery hues, dancing in…

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The Story Behind Roes Red: The Wine of Beer


AN ODE TO EUROPEAN TRADITIONS Roes Red is our fresh take on a Flanders red ale, and a Great American…

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Barleywine: Big in Strength, Bold in Complexity


Barleywine is the original heavy hitter, characterized by its full body and high strength, usually between 8% and 12% ABV.…

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The Art and Science of Barrel-Aged Beer


BARRELS ARE INGREDIENTS TOO Barrel-aged beer, or beer aged in wine and spirits barrels, often develops unique, complex flavor profiles…

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From Farm to Glass: A Seasonal Strawberry Story


SUMMER IS FOR STRAWBERRIES Seasonal food is not only fresher, but it’s also more nutritious, tastes better, and doesn’t have…

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On the Rise: Brewing with Rice


Here at Pure, we enjoy brewing with rice in certain beers. It makes for a dry beer with nice floral…

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Cryo Hops – New Technology to Extract the Classic Flavors we want


Curious about Cryo Hops? Read on… A PURE LOVE FOR LUPULIN If you’re an IPA fan, you’re likely in love…

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The Story Behind Lief: How a Belgian Tradition Takes New Roots in San Diego


ORIGINAL SAN DIEGO FLAVORS STEEPED IN OLD TRADITION The very first brew we ever brewed–Lief–has origins way back, long before…

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