Locations & Tap Lists
Join us at a Pure Project tasting room near you, sip, savor, enjoy.
Shop Merch
From glassware to streetwear, our merch is made responsibly and designed to last.
Our Story
Every beer should tell a story.
Learn more about our journey as a brewery working to be a force for good.
Upcoming Events
Follow Along
Your favorite National Forest-inspired mug is back in a new, limited-edition design. 🌲✨
Join us on Wednesday, June 3rd, for a special Keep the Mug event at all Pure Project locations.
🍺 $29 includes a limited-edition @deneen_pottery mug + 16oz pour of any beer 8% ABV and under.
*Excludes barrel-aged beers.
*Limit two mugs per person. Glasses are $29 with or without the fill.
Please note: The mugs will be sold on a first-come-first-served basis, and they are limited, so we recommend arriving early. We look forward to seeing you!
Taproom Hours for Wednesday, June 3rd:
@purebalboapark: 1-9pm
@purecarlsbad: 12-10pm
@puremiramar: 1-9pm
@purenorthpark: 1-9pm
@purebrewingvista: 3-9pm
Handmade by @deneen_pottery
Based in St. Paul, Minnesota, Deneen Pottery makes all mugs by hand, so mugs may look slightly different than photos, since each one is unique! The Deneen Pottery facility is powered by solar, so you can feel great about how (and where) your mugs are made.
A code-cracking collab, a crispy Westie, and a cocktail-inspired barrel-aged seltzer make for a killer can release at the taprooms this week.
ENCRYPTED SEQUENCE 🧩
In collaboration with @northparkbeerco
Murky Double IPA with Nectaron, El Dorado, Nelson, & Citra Cryo
8.3% ABV | Limited Release
We teamed up once again with our pals at North Park Beer Co. (who just won a gold medal at the 2026 World Beer Cup!) to bring you a brand new murky DIPA, Encrypted Sequence. We loaded it full of Nectaron from New Zealand, hand-selected El Dorado hops from Washington, Citra Cryo from Oregon, and Nelson Abstrax, offering notes of pineapple upside-down cake, papaya, and guava. Crack the code (or crack open a can) and savor every juicy, tropical layer within.
SHIFTING DUNES 🏜️
West Coast IPA with Mosaic, Strata, & Simcoe Cryo
7.0% ABV | Limited Release
Shifting Dunes is our latest West Coast IPA, using a blend of Pacific Northwest-grown Mosaic, Strata, and Simcoe Cryo hops to offer vibrant aromas of fresh raspberry, resin, and zesty lime. In this medium-bodied beer, you can expect deep layers of blood orange and grapefruit pith, grounded by a lingering pine sap bitterness. Our brewers have been experimenting with our West Coast IPA brewing process and are absolutely stoked with how this one turned out.
MAI TAI 🗿
Barrel-Aged Hard Seltzer with Lime, Orange, Almonds, & Spices
5.5% ABV | Limited Release
A tropical delight inspired by the Mai Tai cocktail, this barrel-aged hard seltzer brings fruity, bright flavors with a smooth, spiced finish. After blending two batches of seltzer that aged in bourbon barrels between 14–16 months, it was infused with organic Persian limes, oranges from Sage Hill Farms in Escondido, almonds, and a spice blend of cinnamon, clove, allspice, and nutmeg. The result is a light, slightly tart seltzer bursting with flavors of lime, spiced rum, and orgeat, bringing the beach straight to your glass.
📍 Available now at Pure Project taprooms across San Diego
📦 Tap the link in our bio to:
👉 Order online for taproom pickup
👉 Find Pure Project beer near you in Southern California
We have teamed up with the legendary @extraordinary_desserts to bring you a delightful pairing experience. Treat the Mom in your life to three world-class pastries expertly matched with three Pure Project pours. 🍰➕🍻
The Menu:
🫐 Blueberry Cheesecake Coffee Cake paired with Tropical Mist Citrus Blonde
🥥 Coconut Cream Pie (with white chocolate shards) paired with Diamond Dust Murky IPA
🍫 Cheesecake Brownie (Valrhona dark chocolate) paired with Milagro Coffee & Vanilla Stout
The Details:
🗓️ Join us Sunday, May 10th, between noon and 4 pm at any of our five taprooms
🎟️ Tickets are $23 and must be purchased online by May 4th
Secure your pairing via the link in our bio and be sure to select your preferred taproom during checkout.
$25 T-shirt and Beer Promo 👕➕🍺
On Sunday, May 3rd, we are hosting a T-shirt and Beer promo across all five of our taprooms.
For $25, select your favorite Pure Project T-shirt and pair it with a full pour of your favorite beer under 10% ABV. ✨
Taproom Hours on 5/03:
@puremiramar: 11am – 8pm
@purebalboapark: 11am – 8pm
@purebrewingcarlsbad: 11am – 9pm
@purebrewingvista: 12pm – 8pm
@purenorthpark: 11am – 9pm
Stock is limited by location, so arrive early to secure your T-shirt.
*Excludes Padres-inspired T-shirts.
Our first set of canned non-alcoholic beer has arrived! Introducing two incredible NA varieties, each delivering a full-flavored, satisfying drinking experience without compromise.
GROUNDED 🌱
Non-Alcoholic IPA with Citra, Citra Cryo, & Mosaic Abstrax
<0.5% ABV | Year-Round Release
Stay rooted in the present with Grounded, our new non-alcoholic IPA. Brewed with Citra and Citra Cryo hops, plus Mosaic Abstrax, Grounded provides a highly flavorful craft beer experience with a pale yellow pour that offers aromas of lemongrass, ruby grapefruit, and a finishing touch of dank resin. Medium-bodied and balanced, Grounded layers vibrant flavors of navel orange and lemon peel with notes of whole wheat bread. With a clean, light bitterness on the finish, it’s a citrusy, tropical brew that keeps your feet on the earth and your senses wide open.
SUNSIP ☀️
Non-Alcoholic Blonde Ale with Hallertau Hops
<0.5% ABV | Year-Round Release
Crafted for clarity and mindful moments, Sunsip is our new non-alcoholic blonde ale. We used high-quality 2-row barley, wheat, oats, and Hallertau hops to bring you all the tasty flavors of a blonde ale in a radiant straw-yellow pour. It opens up with aromas of jasmine, black tea, and a hint of zesty lemon, while your first sip brings notes of fresh-baked wheat bread harmonizing with a crisp, light sweetness. It’s bright, refreshing, and positively delightful—brewed for those who seek the sunshine in every sip.
📍 Available now year-round at all Pure Project taprooms and select retailers
✨ Limited Taproom Offer ✨
Buy a 4-pack of NA beer, get a 16oz pour of NA on us! Limit 2 per customer, valid through 5/01.
📦 Tap the link in our bio to:
👉 Order online for taproom pickup
👉 Find Pure Project beer near you in Southern California
A cryptic collaboration, a West Coast IPA evolution, and a barrel-aged tropical escape land in taprooms this week!🍹
👉 Details at link in profile.
@pitchafriend.sandiego is coming to @purebalboapark! ✨
🌴 Come activate your courage and confidence with us 💕
A little rundown of how Pitch-A-Friend works:
🎤Shark Tank style ppt presentations about wonderful single locals
💘Wingpeople pitching (and hyping up) their besties
🙈 Hilarious and wholesome energy
👯Meet kind/cool new people to be friends with
🔥Meet new potential crushes and connections
🍽️ YUMMY empanadas + BYO food from surrounding restaurants
🍻Enjoy TASTY bevs
This ain’t just a singles night! Grab your friends, 1st and 2nd wheels and come see what all the hype is about. Details at the taproom events link in our bio!
#pitchafriend #sandiegosingles #sandiegoevents #balboapark #meetups
🤔 Want to know where else you can grab a pour of Pure Project beer?
We’re bringing our San Diego craft beer to some amazing local events, and we’d love to see you there!
Join us for a Pure Project pint at these upcoming local events and share a toast with the community. 🍻
We have teamed up with the legendary @extraordinary_desserts to bring you a delightful pairing experience. Treat the Mom in your life to three world-class pastries expertly matched with three Pure Project pours. 🍰➕🍻
The Menu:
🫐 Blueberry Cheesecake Coffee Cake paired with Tropical Mist Citrus Blonde
🥥 Coconut Cream Pie (with white chocolate shards) paired with Diamond Dust Murky IPA
🍫 Cheesecake Brownie (Valrhona dark chocolate) paired with Milagro Coffee & Vanilla Stout
The Details:
🗓️ Join us Sunday, May 10th, between noon and 4 pm at any of our five taprooms
🎟️ Tickets are $23 and must be purchased online by May 4th
Secure your pairing via the link in our bio and be sure to select your preferred taproom during checkout.
From a fan favorite to a decorated staple, Diamond Dust remains the crown jewel of Pure`s murky IPAs. 💎 Ringing in at #35 in @beerconnoisseurmag`s top 100 beers of 2025 and taking home the bronze medal for best hazy IPA at this year`s @sdbeernews awards, this 6.7% ABV year-round pour continues to dazzle with its soft body and vibrant notes of grapefruit zest and tropical fruit.
Right now at our taprooms, you can experience the spectrum of the "Dust" series.
💎 DIAMOND DUST 💎
Murky IPA with Mosaic & Cashmere
6.7% ABV | Available year-round
🍺 DANK DUST 🍺
Murky IPA with Mosaic & Cashmere, Plus Terpenes
6.7% ABV | Limited Release | Draft-only | Taproom Exclusive
✨ QUAD DUST ✨
Murky Quadruple IPA with Mosaic & Cashmere
13.0% ABV | Limited Release
Now pouring at all Pure Project taprooms!
This Earth Day, we’re proud to highlight the impact of our partnership with @1percentftp.
Since opening our doors in 2016, we’ve committed to donating 1% of all sales to environmental organizations working to protect the planet. Thanks to your support, we’ve donated over $500,000 to date.
We’re honored to support partners doing meaningful, on-the-ground work:
🏞️ @conservationalliance — protecting wild places and supporting grassroots conservation efforts across North America
🌱 @coastalrootsfarm — cultivating healthy, connected communities through sustainable agriculture, food justice, and ancient Jewish wisdom.
🌊 @wildcoastcostasalvaje — conserving coastal and marine ecosystems and addressing climate change through natural solutions
🌳 @foreverbalboapark — preserving and enhancing one of San Diego’s most iconic parks for future generations
Every pint, every purchase, and every visit helps support this work.
Thank you for being part of it. 🌍🍻
Prost to the Oktoberfest of springtime! 🍺 Join us for Frühlingsfest this Friday, April 24th through Sunday, April 26th at all five Pure Project taprooms. It is time to dust off your commemorative Pure Project steins and head to the taps for a weekend of spring celebrations.
The Stein Refill Special: Bring in your past Pure Project steins for special pricing on all beers under 6% ABV:
🔹 $12 for 1L Stein Refills
🔹 $6 for 0.5L Stein Refills (Valid for Pure Project-branded steins only)
Don`t have a stein yet? Keep an eye out for our annual release this September. For now, grab a glass and enjoy the springtime vibes with us.
