Locations & Tap Lists
Join us at a Pure Project tasting room near you, sip, savor, enjoy.
Shop Merch
From glassware to streetwear, our merch is made responsibly and designed to last.
Our Story
Every beer should tell a story.
Learn more about our journey as a brewery working to be a force for good.
Upcoming Events
Follow Along
It`s time to dust off those steins because Oktoberfest is almost here! 🇩🇪🍻
Join our San Diego Oktoberfest celebration September 18th through October 8th at all Pure Project taprooms.
Here’s what’s brewing:
✅ Limited-edition steins + a fill of any non-BA beer under 6% ABV for $25!
✅ Discounted beer fills in your Pure Project stein (past or present, through 10/08 ($6 for .5L and $12 for 1L any draft UNDER 6%)
✅ Steinholding Competition | 4pm on Saturday 9/19 @ all taproom locations
✅ Specialty Beer Tapping | HARMONY Helles Lager (available now)
✅ Specialty Beer Tapping | NOMAD Hefewiezen (available 9/18)
✅ Specialty Bratwurst empanadas at @purebalboapark, @purecarlsbad, & @puremiramar (available starting 9/18, while supplies last)
We look forward to seeing you there!
We like to think our White Cuvée is pretty exceptional, but don`t just take our word for it!
Take a seat with Chelsea, Director of Winemaking at @tablascreek Vineyard, as she dives into the bright and balanced experience our White Cuvée offers.
2025 WHITE CUVÉE 🥂
In collaboration with @tablascreek
White Wine Blend
13.5% ABV | 2025 Vintage | Year-Round Release
This white wine features 39% Grenache Blanc, 23% Viognier, 13% Vermentino, 12% Roussanne, 7% Marsanne, and 6% Picpoul Blanc, and was custom-blended in collaboration with Tablas Creek Vineyard.
@tablascreek is a pioneering winery located in Paso Robles, California. Founded in the late 1980s as a partnership between the Perrin family of Château de Beaucastel (in France’s Rhône Valley) and the Haas family of Vineyard Brands, Tablas Creek has played a key role in bringing Rhône varietals to the United States. They are renowned for their organic and biodynamic farming practices, commitment to sustainability, and innovative blending techniques. Tablas Creek was the first Regenerative Organic Certified™ vineyard in the U.S., and their wines consistently reflect a deep respect for the land and tradition.
📍 Available now in bottles or by the glass, year-round, at all Pure Project taprooms across San Diego
This week`s release delivers a DIPA packed with Pacific Northwest hops and a West Coast IPA engineered for maximum aroma and flavor.
DISTINGUISHED PARADIGM 🌀
Murky Double IPA with Strata, Citra, & Citra Cryo
8.7% ABV | Limited Release
Distinguished Paradigm has arrived, clocking in at a respectable 8.7% ABV. This murky double IPA pours a pale, peachy-yellow color with a prominent fluffy head, giving off notes of coconut and tropical fruit. Packed with Strata, Citra, and Citra Cryo from the Pacific Northwest, flavors of ripe pineapple and papaya are carried by a sweet mango finish.
HOP CHEMISTRY 🧪
West Coast IPA with Krush, Mosaic, & Mosaic Cryo
7.2% ABV | Limited Release
Hop Chemistry is the newest delicious concoction crafted by the knowledgeable minds on the Pure Project team. This hop-driven West Coast IPA uses Washington-grown Krush, Mosaic, and Mosaic Cryo hops to deliver aromas of fruit punch and pineapple. It pours a stunning pale golden color, with each sip offering notes of lemon, tangerine, and a crisp pine finish. This delightful brew is 7.2% ABV and is sure to be the catalyst for a unique drinking experience.
📍 Available now at Pure Project taprooms across San Diego
📦 Tap the link in our bio to:
👉 Order online for taproom pickup
👉 Find Pure Project beer near you in Southern California
Keep the Glass is back next week! 🍺
Join us on Wednesday, August 26th at any Pure Project taproom and take home a limited-edition Pure Project glass (while supplies last)!
$15 gets you:
✨ The special-edition glassware
🍺 A full pour of any non-barrel-aged beer under 10% ABV
📍 First come, first served, so we recommend arriving early!
Taproom Hours (Wednesday, 8/26):
⏰ Carlsbad: Open at 12pm
⏰ Balboa Park, North Park, Miramar, & Vista: Open at 1pm
See you there!
We`re making Mondays a little more interesting around here...😆
Hosting a party, celebration, or special event? Make it memorable with a Pure Project keg. 🍻
Available keg sizes:
💧 1/2 Barrel: 15.5 gallons (approximately 120 x 16 oz pours)
💧 1/6 Barrel: 5 gallons (approximately 40 x 16 oz pours)
Keg pickups are available at our @purebrewingvista and @puremiramar locations.
Ready to place your order? Fill out the Keg Order Form using the link in our bio to get started.
We can`t believe it’s been two years since we launched our taproom beer club, the Brew Crew! 🥳 To celebrate, we`re giving a $10 bonus taproom credit to anyone who becomes a member this month!
First time hearing about our beer club? We`ll break it down for you!
🍻🔊 The Pure Brew Crew is our monthly taproom beer club — exclusively available through the Pure Project app!
Join the Pure Brew Crew and enjoy many perks, including:
🍺 $1 weekly beers
🍺 20% off your tab every Monday
🍺 $5 to-go voucher every month
🍺 A beer on us during your birthday month
🍺 Members-only promos and perks
✨ $10 bonus taproom credit to anyone who becomes a member in August 2026!
Receive all this for only $20/month. Tap the link in our bio to download the app and sign up now!
It`s a good week for IPA lovers! 🍻 This Thursday we`re debuting a juicy DIPA and a crispy Westie for your enjoyment.
👉 Details at link in profile.
Rolling out into taprooms now, our newest dry cider is a crisp, single-varietal showcase of California`s Black Twig apples.
HEIRLOOM POMME 🍎
Single-Varietal Black Twig Dry Cider
6.1% ABV | Limited Release
Heirloom Pomme is our new single-varietal cider, made from Black Twig apples harvested in Watsonville, California. It pours a glowing gold color, with aromas of apple skins, bright citrus, and subtle honey. Each sip offers notes of crisp apple, lemon zest, and herbal tea, with woody nuances. Light-bodied and pleasantly tannic, this tart heirloom apple variety creates a juicy sip that finishes clean and dry. At 6.1% ABV, it’s a refreshing showcase of California apples.
*Check your local Pure Project taplist for availability.
Slushie season is in full swing, and this month`s flavor is just peachy keen!
PEACH COOLER 🍑🌅
Hard Slushie
5.9% ABV
Made with a seltzer base, our Fuzzy Fusion hard smoothie, orange juice, fresh lime juice, and a grenadine drizzle, this tropical treat is fruity, refreshing, and layered to perfection.
Available Thursday through Sunday at @purebrewingvista, @purecarlsbad, @purebalboapark, & @purenorthpark while supplies last. 🍹 Cheers!
Conditioned on nearly 1,000 pounds of organic blueberries and blackberries, our newest wine barrel-aged sour ale is an absolute feast for the senses.
AURIC SIGHT 🔮
Wine Barrel-Aged Sour Ale with Blueberries & Blackberries
6.0% ABV | Limited Release
Set your sights on something special with Auric Sight. This wine barrel-aged sour ale is conditioned on nearly 1,000 pounds of organic, US-grown blueberries and blackberries, giving it a reddish-magenta hue. This spritzy sipper opens with aromas of berry skins, cherry cobbler, and eucalyptus. Each sip offers layers of tart blueberry preserves, gamay, and delicate spring moss. Light-bodied and pleasantly tart, this 6.0% ABV stunner is one to keep your eye out for.
📍 Available now at Pure Project taprooms across San Diego
📦 Tap the link in our bio to:
👉 Order online for taproom pickup
👉 Find Pure Project beer near you in Southern California
While we’re known for our craft beer, Pure Project also offers cider, hard seltzer, wine, hard smoothies, and non-alcoholic beer—crafted for diverse palates. 🍹✨
Now Pouring:
🍷 2025 WHITE CUVÉE
White Wine Blend
13.5% ABV | Year-Round Release
🍷 2024 RED CUVÉE
Red Cuvée
13.5% ABV | Year-Round Release
🥭 VACATION STATION
Hard Smoothie with Mango & Banana
6.0% ABV | Limited Release | Taproom Exclusive
🍒 RUBY HARVEST
Dry Cider with Cherry
4.9% ABV | Limited Release
🍋 BLUEBERRY LEMONADE
Hard Seltzer with Blueberry & Lemon
5.0% ABV | Limited Release
🌱 GROUNDED
Non-Alcoholic IPA with Citra, Citra Cryo, & Mosaic Abstrax
<0.5% ABV | Year-Round Release
☀️ SUNSIP
Non-Alcoholic Blonde Ale with Hallertau Hops
<0.5% ABV | Year-Round Release
*Check tap list for availability.
No matter what you’re in the mood for, we’ve got something for you. 👍
Keep the Glass is back next month! 🍺
Join us on Wednesday, August 26th at any Pure Project taproom and take home a limited-edition Pure Project glass (while supplies last)!
$15 gets you:
✨ The special-edition glassware
🍺 A full pour of any non-barrel-aged beer under 10% ABV
📍 First come, first served, so we recommend arriving early!
Taproom Hours (Wednesday, 8/26):
🔹 @purecarlsbad: Open at 12pm
🔹 @purebalboapark, @purenorthpark, @puremiramar, & @purebrewingvista: Open at 1pm
See you there!
