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Pure Project

The Story of Pure Project

The story of Pure Project is a crooked path that winds its way from the jungles of Costa Rica all the way back to The Capital of Craft here in San Diego.  Learn about how Pure Project and the ethos behind the company came to be direct from the mouths of the founders.

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Strawberry Festival

Every year as we get ready for Pure Project’s Strawberry Festival, we go to the farm and learn about organic farming, how it helps the farmers, the crops, and why it makes for great beer. In this video you get to hear the history of one of the oldest Organic Farms in San Diego County and  join the Pure family in a daily of slightly rainy strawberry picking.

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We took our team to the farm to taste the strawberries we picked for Strawberry Fest 2021. From our brewers to our beertenders, everyone had the opportunity for a hands-on experience to check out the fields where they were grown, get to know the family that grew them, and truly connect with the ingredients.

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