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Father’s Day BBQ, Blues, & Brews
Join us at our Vista taproom for an event celebrating dads everywhere with live blues music, BBQ, and of course… Pure beer!
Pure Miramar Book Club
Join us for our first-ever ongoing book club, with monthly meetings taking place at Pure Miramar!
Carlsbad Village Cleanup
Join us at Pure Carlsbad as we join forces with Handel’s Ice Cream, Baba Coffee and Carlsbad Village Association for another Carlsbad Village community cleanup!
Sustainable Sip & Style with Positive Phee
Join us for our annual sustainable sip & style clothing event, all while enjoying your favorite pour of Pure. Click below for more details!
Pure Carlsbad 5th Anniversary
Pure Project Carlsbad is turning FIVE! We’ve got some fun festivities planned, and hope you can join us. Check out for all the details!
Follow Along
Meet Chelsea, our amazing South County Regional Manager! 💫 She oversees our South County taprooms and plays a key role in making sure our teams are set up for success.
Outside of work, Chelsea is all about traveling, seeking new experiences, and spending time with her pride and joy, Goldie the corgi. 🐶
🌟 Fun Facts About Chelsea 🌟
📚 Favorite Activities: Reading, hiking, long walks with Goldie, cooking, traveling, and exploring new places.
🍺 Favorite types of beer: A good dark lager, fruited Berliner Weisse, or murky DIPA.
Meet Chelsea, our amazing South County Regional Manager! 💫 She oversees our South County taprooms and plays a key role in making sure our teams are set up for success.
Outside of work, Chelsea is all about traveling, seeking new experiences, and spending time with her pride and joy, Goldie the corgi. 🐶
🌟 Fun Facts About Chelsea 🌟
📚 Favorite Activities: Reading, hiking, long walks with Goldie, cooking, traveling, and exploring new places.
🍺 Favorite types of beer: A good dark lager, fruited Berliner Weisse, or murky DIPA.
Now available on tap and in cans to-go at all Pure Project taprooms!
UNITED 🇺🇸 Get ready to celebrate with United, our Fourth of July-themed murky IPA crafted with some of our favorite American hops: Citra and Mosaic (and their cryo versions!).
Murky IPA with Mosaic, Citra, Mosaic Cryo & Citra Cryo
Taste Profile: Sweet Citrus. Guava. Strawberry.
6.9% ABV
ECLIPSING ECHOES 🌒 Our West Coast double IPA collaboration with @ismbrewing in Long Beach showcasing a dynamic hop blend of hops!
West Coast Double IPA with Superdelic, Simcoe, Mosaic Hyperboost & Columbus Cryo
Taste Profile: Pine. Red Berry. Blueberry.
8.8% ABV
🔗 Tap the link in our bio to order for taproom pickup or find Pure near you!
Now available on tap and in cans to-go at all Pure Project taprooms!
UNITED 🇺🇸 Get ready to celebrate with United, our Fourth of July-themed murky IPA crafted with some of our favorite American hops: Citra and Mosaic (and their cryo versions!).
Murky IPA with Mosaic, Citra, Mosaic Cryo & Citra Cryo
Taste Profile: Sweet Citrus. Guava. Strawberry.
6.9% ABV
ECLIPSING ECHOES 🌒 Our West Coast double IPA collaboration with @ismbrewing in Long Beach showcasing a dynamic hop blend of hops!
West Coast Double IPA with Superdelic, Simcoe, Mosaic Hyperboost & Columbus Cryo
Taste Profile: Pine. Red Berry. Blueberry.
8.8% ABV
🔗 Tap the link in our bio to order for taproom pickup or find Pure near you!
🎉 Save the Date! 📅
@purecarlsbad is turning 5—and we’re going for gold! 🥇 Join us July 11th–13th for our Olympic-themed anniversary celebration, complete with special-edition anniversary cups and plenty of podium-worthy pours. 🍻
More details coming soon!
🎉 Save the Date! 📅
@purecarlsbad is turning 5—and we’re going for gold! 🥇 Join us July 11th–13th for our Olympic-themed anniversary celebration, complete with special-edition anniversary cups and plenty of podium-worthy pours. 🍻
More details coming soon!
Coming this Thursday, June 12th! 🍻
👉 Details at link in profile.
We`ll just leave this here...
What about you? 🍻
It`s that time of year! Slushies are flowin` throughout the weekend at @purebrewingvista, @purecarlsbad, @purebalboapark, & @purenorthpark.
🍍✨ Now crafted with a Pure Project seltzer base and organic ingredients 🍍✨
This week`s flavor: Piña Colada 🍹
Made with pineapple, coconut cream, lime juice, and simple syrup—garnished with a cherry on top. 🍒
*Available while supplies last!
It`s that time of year! Slushies are flowin` throughout the weekend at @purebrewingvista, @purecarlsbad, @purebalboapark, & @purenorthpark.
🍍✨ Now crafted with a Pure Project seltzer base and organic ingredients 🍍✨
This week`s flavor: Piña Colada 🍹
Made with pineapple, coconut cream, lime juice, and simple syrup—garnished with a cherry on top. 🍒
*Available while supplies last!
Now available on tap and in bottles to-go at all Pure Project taprooms!
PLANIFOLIA - BATCH 5 🤤
Bourbon Barrel-Aged Imperial Stout with Double Vanilla
Taste Profile: Vanilla. Chocolate Fudge. Blueberry.
14.4% ABV
Bourbon and vanilla are a timeless flavor combination. So we loaded a delicious double dose of organic Tahitian vanilla beans (10 pounds to be exact!) into this fifth batch of our bourbon barrel-aged imperial stout, Planifolia. Its beautifully nuanced bourbon character comes from aging in a curated blend of four different bourbon barrels: Eagle Rare, Heaven Hill, Cutwater, and Blanton`s. Planifolia exudes aromas of bourbon and chocolate fudge with flavors reminiscent of German chocolate cake, vanilla, and dark chocolate-covered blueberry.
🔗 Tap the link in our bio to order for taproom pickup or find Pure beer near you!
Now available on tap and in bottles to-go at all Pure Project taprooms!
PLANIFOLIA - BATCH 5 🤤
Bourbon Barrel-Aged Imperial Stout with Double Vanilla
Taste Profile: Vanilla. Chocolate Fudge. Blueberry.
14.4% ABV
Bourbon and vanilla are a timeless flavor combination. So we loaded a delicious double dose of organic Tahitian vanilla beans (10 pounds to be exact!) into this fifth batch of our bourbon barrel-aged imperial stout, Planifolia. Its beautifully nuanced bourbon character comes from aging in a curated blend of four different bourbon barrels: Eagle Rare, Heaven Hill, Cutwater, and Blanton`s. Planifolia exudes aromas of bourbon and chocolate fudge with flavors reminiscent of German chocolate cake, vanilla, and dark chocolate-covered blueberry.
🔗 Tap the link in our bio to order for taproom pickup or find Pure beer near you!
We can`t just assume, we need to know for sure. 😆
🍻🔊 JOIN OUR TAPROOM BEER CLUB! The Pure Brew Crew is our new monthly taproom beer club — exclusively available through the Pure Project app!
Join the Pure Brew Crew and enjoy a number of perks including:
🍺 A $1 pint every week
🍺 20% off their tab every Monday
🍺 Birthday reward
🍺 Exclusive Pure Brew Crew offers
Receive all this for only $20/month. Tap the link in our bio to download the app and sign up now!
🍻🔊 JOIN OUR TAPROOM BEER CLUB! The Pure Brew Crew is our new monthly taproom beer club — exclusively available through the Pure Project app!
Join the Pure Brew Crew and enjoy a number of perks including:
🍺 A $1 pint every week
🍺 20% off their tab every Monday
🍺 Birthday reward
🍺 Exclusive Pure Brew Crew offers
Receive all this for only $20/month. Tap the link in our bio to download the app and sign up now!
Coming this Thursday, June 5th! 🍻
👉 Details at link in profile.
Last chance for this month`s slushie flavor!
Our new and improved slushies are now crafted with a Pure Project seltzer base and organic ingredients. 🍍✨
This month’s flavor: Piña Colada 🍹
Made with pineapple, coconut cream, lime juice, and simple syrup—garnished with a cherry on top. 🍒
Swing by and cool off with this tropical treat this weekend, while supplies last.
*Only available at @purebrewingvista, @purecarlsbad, @purebalboapark, & @purenorthpark.
Last chance for this month`s slushie flavor!
Our new and improved slushies are now crafted with a Pure Project seltzer base and organic ingredients. 🍍✨
This month’s flavor: Piña Colada 🍹
Made with pineapple, coconut cream, lime juice, and simple syrup—garnished with a cherry on top. 🍒
Swing by and cool off with this tropical treat this weekend, while supplies last.
*Only available at @purebrewingvista, @purecarlsbad, @purebalboapark, & @purenorthpark.
🍓🍻 Strawberry Fest won`t last long. Savor your favorite strawberry brews—made with organic strawberries from @jrorganicsfarm before they tap out!
Now available on tap and in crowlers to-go at all Pure Project taprooms!
*Pre-order crowlers online > link in bio > tap lists & hours > select your taproom > place order for pickup.
MURKSHAKE WITH STRAWBERRIES 🍓
Murky Triple IPA with Strawberries & Vanilla featuring Mosaic & Cashmere hops
9.2% ABV
SUNSET CRUSH 🍓
Cream Ale with Strawberries & Vanilla (brewed with 600 lbs of strawberries!)
5.8% ABV
Grab a pour or crowler while you can. 🍻
🍓🍻 Strawberry Fest won`t last long. Savor your favorite strawberry brews—made with organic strawberries from @jrorganicsfarm before they tap out!
Now available on tap and in crowlers to-go at all Pure Project taprooms!
*Pre-order crowlers online > link in bio > tap lists & hours > select your taproom > place order for pickup.
MURKSHAKE WITH STRAWBERRIES 🍓
Murky Triple IPA with Strawberries & Vanilla featuring Mosaic & Cashmere hops
9.2% ABV
SUNSET CRUSH 🍓
Cream Ale with Strawberries & Vanilla (brewed with 600 lbs of strawberries!)
5.8% ABV
Grab a pour or crowler while you can. 🍻