2024 White Cuvée

Bottle of Pure Project's White Wine Cuvée with Tablas Creek

Our Pure Project White Cuvée opens with expressive aromas of apricot and honeysuckle. On the palate, ripe yellow peach and bright lemongrass are accented by a subtle saline note and a hint of crème brûlée. The finish is pure and vibrant, carrying lingering notes of fresh mint and white grapefruit pith. This white wine features […]

2020 Cabernet Sauvignon

A bottle of Pure Project 2020 Cabernet Sauvignon

Pure Project’s debut 2020 Cabernet Sauvignon from Paso Robles showcases rich, layered fruit balanced with structure and depth. A deep ruby red in color, it opens with aromas of dried cherries, black currants, ripe plum, strawberry, rose petals, and a hint of leather. The palate delivers bold flavors of black cherries, currant, raspberry compote, and […]

2023 Sauvignon Blanc

A bottle of Pure Project 2023 Sauvignon Blanc

Pure Project’s debut 2023 Sauvignon Blanc from Santa Barbara County is bright and refreshing, with aromas of honeysuckle, pear, passion fruit, and key lime. Flavors of pear, Gala apple, cherry blossom, and mandarin orange unfold on a round palate with a crisp finish. Crafted in partnership with a Central Coast winery, this 13.6% ABV wine […]

Pure West

A can of Pure Project's core West Coast IPA, Pure Project

Pure West is our core West Coast IPA—a celebration of hand-selected hops and the farmers who grew them. Featuring Nelson Sauvin, Citra, Strata, and Simcoe, this golden-colored creation glows with scents of pineapple, apricot, and lemon sorbet. Flavors of grapefruit zest, lychee, and resin give way to a solid bitter finish, classic to the style.

Tropical Mist

A can of Pure Project's core citrus blonde ale, Tropical Mist

Tropical Mist was inspired by watching the post-rain mist rolling off the jungle in Costa Rica (where Pure Project began). This blonde ale is fermented with our house murky yeast, forming a brew with a slightly hazy, straw-colored glow. Crushed organic, local Valencia oranges give Tropical Mist a super refreshing finish, made for sipping slowly […]

Rain

A can of Pure Project's core pilsner, Rain

A crushable, crisp, and clean pilsner, made with only the finest ingredients. Rain is built on a blend of pilsner malt and unmalted wheat, with a generous addition of Hallertau Mittelfruh hops. Bone dry and beautifully bright: Pure drinkability.   RAIN ACCOLADES Rated 98/100 by Craft Beer & Brewing Magazine Top 11 Beers We Drank […]

2023 Dry Rosé

A bottle of Pure Project 2023 Dry Rosé in collaboration with Tablas Creek

Pale peach in color, the 2023 Pure Brewing Cuvée Dry Rosé shows an energetic and layered nose of lime leaf, salted melon rind, nectarine skin, and cool river stone with a snap of fresh ginger. On the palate, pink grapefruit, rhubarb, and lemon verbena brightness are balanced by a fine thread of minerality. This rosé […]

Diamond Dust

A can of Pure Project's core murky IPA, Diamond Dust

Diamond Dust, the original murky that evolved into our “dust” series of IPAs and longtime Pure fan favorite, is now available year-round! This juicy wonder shines with a heavy dose of Cashmere from Michigan and hand-selected Mosaic hops from the Pacific Northwest. Its soft and cloudy body is filled with a flurry of flavors, including […]

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