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BEER FOR GOOD

Learn how we give you a better
planet in a pint glass.

Locations & Tap Lists

Join us at a Pure Project tasting
room near you, sip, savor, enjoy.

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Shop Beer & Merch

Get the freshest beers delivered right to your door or pick up locally.

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Our Story

Every beer should tell a story. Learn more about our journey as a brewery working to be a force for good.

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Events

Saturday Sessions: The Exploits


May 4th, 2024
7:00 PM - 9:00 PM

Grab a beer and enjoy the music!

Wave Game Day at Pure


May 3rd, 2024
7:00 PM
May 8th, 2024
7:00 PM
May 12th, 2024
4:30 PM

Join us as we partner with San Diego Wave FC—San Diego’s professional women’s soccer team—for watch parties of all 2024 Wave games at Pure Project Balboa Park!

Frühlingsfest


April 20th, 2024 - May 12th, 2024
11:00 AM - 10:00 PM

Come celebrate Frühlingsfest with Pure at all of our taproom locations!

 

Mother’s Day Pastry Pairing with The Goods


May 12th, 2024
12:00 PM - 4:00 PM

Pure Project has once again joined forces with The Goods to bring you a Mother’s Day treat: pastries and beers!

Carlsbad Village Cleanup


May 18th, 2024
9:30 AM - 11:30 AM

Join us at Pure Carlsbad as we join forces with Handel’s Ice Cream and Carlsbad Village Association for a Carlsbad Village community cleanup!

Saturday Sessions: The Long Haired Greek


May 18th, 2024
7:00 PM - 9:00 PM

Grab a beer and enjoy the music!

Sustainable Sip & Style with Positive Phee


May 19th, 2024
1:00 PM - 4:00 PM

Join us for our second annual sustainable sip & style clothing event, all while enjoying your favorite pour of Pure. Click below for more details!

Pure Miramar Book Club


May 28th, 2024
6:00 PM

Join us for our first-ever ongoing book club, with monthly meetings taking place at Pure Miramar!

Follow Along


NorCal Collabs are coming at you this week! 🍻💥 We’re stoked on these two epic IPAs - a Murky Double and a West Coast single! Tune in as @dayfade gives you a taste of what these beers bring to the table, finishing our second tasting with Murkeley. 

MURKELEY 🤘
Murky Double IPA with Simcoe, Southern Cross, & Citra Cryo
*Collaboration with @fieldworkbrewingco
Taste Profile: Melon. Rainier Cherry. Dank.
8.5% ABV

SIMPLE SUBSTANCE ✨
West Coast IPA with Nelson Sauvin, Cascade, & Mosaic Cryo
*Collaboration with @shredbeer 
Taste Profile: Cotton Candy Grape. Nectarine. Clementine.
7% ABV

Available at all Pure Project taprooms this Thursday, May 2nd! Stay tuned for where to find these beers in NorCal next week!

NorCal Collabs are coming at you this week! 🍻💥 We’re stoked on these two epic IPAs - a Murky Double and a West Coast single! Tune in as @dayfade gives you a taste of what these beers bring to the table, finishing our second tasting with Murkeley.

MURKELEY 🤘
Murky Double IPA with Simcoe, Southern Cross, & Citra Cryo
*Collaboration with @fieldworkbrewingco
Taste Profile: Melon. Rainier Cherry. Dank.
8.5% ABV

SIMPLE SUBSTANCE ✨
West Coast IPA with Nelson Sauvin, Cascade, & Mosaic Cryo
*Collaboration with @shredbeer
Taste Profile: Cotton Candy Grape. Nectarine. Clementine.
7% ABV

Available at all Pure Project taprooms this Thursday, May 2nd! Stay tuned for where to find these beers in NorCal next week! ...


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NorCal Collabs are coming at you this week! 🍻💥 We’re stoked on these two epic IPAs - a Murky Double and a West Coast single! Tune in as @dayfade gives you a taste of what these beers bring to the table, starting with Simple Substance. (Stay tuned for his first sip of Murkeley later today!)

SIMPLE SUBSTANCE ✨
West Coast IPA with Nelson Sauvin, Cascade, & Mosaic Cryo
*Collaboration with @shredbeer 
Taste Profile: Cotton Candy Grape. Nectarine. Clementine.
7% ABV

MURKELEY 🤘
Murky Double IPA with Simcoe, Southern Cross, & Citra Cryo
*Collaboration with @fieldworkbrewingco
Taste Profile: Melon. Rainier Cherry. Dank.
8.5% ABV

Available at all Pure Project taprooms this Thursday, May 2nd! Stay tuned for where to find these beers in NorCal next week!

NorCal Collabs are coming at you this week! 🍻💥 We’re stoked on these two epic IPAs - a Murky Double and a West Coast single! Tune in as @dayfade gives you a taste of what these beers bring to the table, starting with Simple Substance. (Stay tuned for his first sip of Murkeley later today!)

SIMPLE SUBSTANCE ✨
West Coast IPA with Nelson Sauvin, Cascade, & Mosaic Cryo
*Collaboration with @shredbeer
Taste Profile: Cotton Candy Grape. Nectarine. Clementine.
7% ABV

MURKELEY 🤘
Murky Double IPA with Simcoe, Southern Cross, & Citra Cryo
*Collaboration with @fieldworkbrewingco
Taste Profile: Melon. Rainier Cherry. Dank.
8.5% ABV

Available at all Pure Project taprooms this Thursday, May 2nd! Stay tuned for where to find these beers in NorCal next week! ...


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Coming this Thursday, May 2nd! 😎⁠
⁠
👉 Details at link in profile. ⁠

Coming this Thursday, May 2nd! 😎⁠

👉 Details at link in profile. ⁠
...


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Weekends are for putting life on "paws" and enjoying the small things....with beer.⁠
⁠
📸 @brewswithjb⁠

Weekends are for putting life on "paws" and enjoying the small things....with beer.⁠

📸 @brewswithjb⁠
...


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Shoutout to Jeremy from @alt949radio for having us on Last Call to chat about our new collaboration with @patagoniaprovisions — The Kernza Lager! The Kernza Lager is available on tap at all Pure Project taprooms now. Drop by and let us know what you think of our lager brewed with organic and regeneratively-grown ingredients.

Kernza Lager 🌾
All-organic ingredients: Kernza grain, Admiral Pilsner malt, and New Zeland Motueka
*Brewed in collaboration with @patagoniaprovisions 
5% ABV
 
Tune into Last Call at 3-7 PM every Monday-Friday on ALT 94.9!

Shoutout to Jeremy from @alt949radio for having us on Last Call to chat about our new collaboration with @patagoniaprovisions — The Kernza Lager! The Kernza Lager is available on tap at all Pure Project taprooms now. Drop by and let us know what you think of our lager brewed with organic and regeneratively-grown ingredients.

Kernza Lager 🌾
All-organic ingredients: Kernza grain, Admiral Pilsner malt, and New Zeland Motueka
*Brewed in collaboration with @patagoniaprovisions
5% ABV

Tune into Last Call at 3-7 PM every Monday-Friday on ALT 94.9! ...


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Happy Earth Month! 🌎 This month we are celebrating by teaming up with brands who share our passion for sustainability and preserving the Earth to bring you an Earth Month Giveaway. ♻️⁠
⁠
One winner will receive:⁠
🔹 $50 gift card + $50 merch pack from @purebrewing⁠
🔹 $100 gift card from @mammachia⁠
🔹 $100 gift card from @mizulife⁠
🔹 $100 gift card from @rustek.collective⁠
🔹 Weekender Bag + Zippered Pouch set from @thebountifulbag (upcycled from Great Wester Pure Idaho Malt)⁠
🔹 2 Organic Crackers Variety Packs & 2 Regenerative Organic Certified Pasta Variety Packs from @patagoniaprovisions⁠
⁠
Enter for a chance to win this $600 prize package by clicking the link in our bio. Giveaway ends on Tuesday, April 30th. The winner will be contacted via email on 5/01. Good luck!

Happy Earth Month! 🌎 This month we are celebrating by teaming up with brands who share our passion for sustainability and preserving the Earth to bring you an Earth Month Giveaway. ♻️⁠

One winner will receive:⁠
🔹 $50 gift card + $50 merch pack from @purebrewing⁠
🔹 $100 gift card from @mammachia⁠
🔹 $100 gift card from @mizulife⁠
🔹 $100 gift card from @rustek.collective⁠
🔹 Weekender Bag + Zippered Pouch set from @thebountifulbag (upcycled from Great Wester Pure Idaho Malt)⁠
🔹 2 Organic Crackers Variety Packs & 2 Regenerative Organic Certified Pasta Variety Packs from @patagoniaprovisions⁠

Enter for a chance to win this $600 prize package by clicking the link in our bio. Giveaway ends on Tuesday, April 30th. The winner will be contacted via email on 5/01. Good luck!
...


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It's almost time to cozy up with Pure's newest BA Imperial Stout!⁠
⁠
IN FOR THE NIGHT 🍑⁠
Peach Brandy Barrel-Aged Imperial Stout⁠
Taste Profile: Chocolate Ganache. Peach. Dark Berry Jam.⁠
13.5% ABV⁠
⁠
Available this Thursday!

It`s almost time to cozy up with Pure`s newest BA Imperial Stout!⁠

IN FOR THE NIGHT 🍑⁠
Peach Brandy Barrel-Aged Imperial Stout⁠
Taste Profile: Chocolate Ganache. Peach. Dark Berry Jam.⁠
13.5% ABV⁠

Available this Thursday!
...


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1


As a @1percentftp member, every day is Earth Day 🌍⁠
⁠
To create a better planet and future for all, we commit to giving back 1% of every sale to our environmental nonprofit partners.⁠
⁠
🌲 @conservationalliance⁠
🌊 @wildcoastcostasalvaje⁠
🌽 @coastalrootsfarm⁠
⁠
With over $450,000 donated to date, you know you're getting a better planet with each pint of Pure. We couldn't do that without your support. Cheers! ⁠

As a @1percentftp member, every day is Earth Day 🌍⁠

To create a better planet and future for all, we commit to giving back 1% of every sale to our environmental nonprofit partners.⁠

🌲 @conservationalliance⁠
🌊 @wildcoastcostasalvaje⁠
🌽 @coastalrootsfarm⁠

With over $450,000 donated to date, you know you`re getting a better planet with each pint of Pure. We couldn`t do that without your support. Cheers! ⁠
...


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Coming this Thursday, April 25th! 🕯️⁠
⁠
👉 Details at link in profile. ⁠

Coming this Thursday, April 25th! 🕯️⁠

👉 Details at link in profile. ⁠
...


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Happy Earth Day! 🌎 🌾🍺 We couldn't think of a better way to start this day than hanging out with @nedanews and the @cbs8 team, talking about our latest collaboration with @patagoniaprovision, the Kernza Lager! What makes this beer so special is that it's brewed with organic and regeneratively-grown ingredients – a step in the right direction for farmers, and the planet. 🌱  With aromas of freshly toasted bread and bright citrus notes, it’s light, crisp, and wildly drinkable. ⁠
⁠
💧 The Kernza Lager is now available at all Pure Project taproom locations.

Happy Earth Day! 🌎 🌾🍺 We couldn`t think of a better way to start this day than hanging out with @nedanews and the @cbs8 team, talking about our latest collaboration with @patagoniaprovision, the Kernza Lager! What makes this beer so special is that it`s brewed with organic and regeneratively-grown ingredients – a step in the right direction for farmers, and the planet. 🌱 With aromas of freshly toasted bread and bright citrus notes, it’s light, crisp, and wildly drinkable. ⁠

💧 The Kernza Lager is now available at all Pure Project taproom locations.
...


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Introducing the Das Lager, an all-German ingredient beer brewed to celebrate Frühlingsfest at Pure Project! 🍻 translates to "spring festival". It's held at the same grounds as Oktoberfest with a very similar feel but of course, celebrating all things spring. Don't miss our Frühlingsfest kick-off starting today at all taproom locations.⁠
⁠
DAS (LAGER) 🍻⁠
Vienna-Style Lager with Hallertau Tradition Hops⁠
5.0% ABV⁠
⁠
We’ll be kicking Frühlingsfest off with stein-fill specials, food trucks at select locations, and more!⁠
🗓️ When: April 20th – May 12th⁠
💧 Where: All Pure Project Taptooms⁠
⁠
🍺 Stein Refill Special: Throughout the duration of Frühlingsfest (4/20 – 5/12), enjoy an $11 stein fill of any beer under 6% ABV for 1L steins, and a $5.50 stein fill of any beer under 6% ABV for 0.5L steins. (This includes refilling any previous Pure Project steins only!)⁠
⁠
Tap the Taproom Events link in our bio for more details!⁠

Introducing the Das Lager, an all-German ingredient beer brewed to celebrate Frühlingsfest at Pure Project! 🍻 translates to "spring festival". It`s held at the same grounds as Oktoberfest with a very similar feel but of course, celebrating all things spring. Don`t miss our Frühlingsfest kick-off starting today at all taproom locations.⁠

DAS (LAGER) 🍻⁠
Vienna-Style Lager with Hallertau Tradition Hops⁠
5.0% ABV⁠

We’ll be kicking Frühlingsfest off with stein-fill specials, food trucks at select locations, and more!⁠
🗓️ When: April 20th – May 12th⁠
💧 Where: All Pure Project Taptooms⁠

🍺 Stein Refill Special: Throughout the duration of Frühlingsfest (4/20 – 5/12), enjoy an $11 stein fill of any beer under 6% ABV for 1L steins, and a $5.50 stein fill of any beer under 6% ABV for 0.5L steins. (This includes refilling any previous Pure Project steins only!)⁠

Tap the Taproom Events link in our bio for more details!⁠
...


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Dedicated to our craft
and the planet.

Learn More